A podcast manager assists with editing, production, and uploading a podcast, including recording, editing, and repurposing content.
They also help with setting up an RSS feed, designing artwork, planning, conducting audits, researching episode topics, and finding guests.
In addition, they assist with promoting the podcast on social media, optimizing for searchability for wider reach, and providing feedback.
What is a Podcast Manager?
A podcast manager is a professional responsible for the production and management of a podcast from pre-production to distribution.
This includes topic research, guest booking, scripting, recording, audio editing, writing show notes, creating micro-videos, repurposing, transcribing, and more.
They are essential for successful podcasting, ensuring the production runs smoothly and the content resonates with your audiences.
What Does A Podcast Manager Do?
They can do a few or all of these tasks:
- Podcast audit
- Planning and strategy
- Researching episode ideas
- Podcast SEO
- Set up an RSS feed
- Launch podcast
- Design artwork
- Find and schedule guests
- Research and write questions
- Record and engineer show
- Edit episodes
- Repurpose into other contents
- Write show notes and transcribe
- Upload to hosting and website
- Promote on social media
- Provide feedback and ideas
Do I need a Podcast Manager?
It depends. If you’re just starting a podcast or if you’re looking to take your podcast to the next level, then a Podcast Manager could be beneficial.
They can help ensure that you are producing the best content in high quality possible and ensure that your podcast is reaching its target audience.
Furthermore, successful podcast managers bring a wealth of knowledge and experience to the table, so if you’re looking for guidance or advice, a Podcast Manager can be a great resource.
Podcast Manager vs Producer
A podcast manager handles the overall strategy, planning, and organization of a podcast, while a producer is responsible for the technical and creative aspects of producing the show, such as recording, editing, and mixing the audio.
A podcast manager may also have production responsibilities, but their main focus is on the bigger picture and ensuring the success of the podcast as a whole.
Pros and Cons of Having a Podcast Manager
The biggest advantage of having a Podcast Manager is that they can help you in producing high-quality content and managing the entire production process.
They can also assist in promoting your podcast, helping you to reach a larger audience. A Podcast Manager can also provide guidance and ideas for topics that are relevant and interesting.
On the downside, hiring a Podcast Manager can be expensive, especially for those on a tight budget. Additionally, it can take some time to find a Podcast Manager that fits the role you have in mind.
How to Find a Podcast Manager?
There are several ways to find a podcast manager:
- Ask for referrals from fellow podcasters or industry professionals
- Search online job boards or freelance marketplaces such as Upwork or Fiverr
- Join podcasting groups or forums and ask for recommendations
- Utilize your network and reach out to people in your industry who may have experience in podcast management
- Request a free/paid trial to get a feel of their service
When searching for a podcast manager, it’s important to do your research and carefully review their experience and skills.
It may also be helpful to ask for references or to see examples of their work. Be sure to clearly communicate your needs and budget upfront to ensure a good fit.
Or, you may consider hiring a professional podcast agency. These companies specialize in podcast management and have teams of experienced podcast managers.
A podcast manager is a valuable asset to any podcast. They can take on the technical and management aspects of podcasting, help with the production process, and ensure your show succeeds.
If you’re looking for assistance with launching or managing your podcast, our podcast management services could be a good fit. Get in touch for a free consultation today!